Smart e-Commerce: e Business Information

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1. Important Tips to e-Retailers Who is Looking to Increase the Online Sales

   Product Optimization: Make sure your product copy is optimized, which Includes links to brochures, technical descriptions and buying guides etc. Product Images/Gallery: unfortunate images do not motivate assurance so don’t use them. Use multiple images/views and reflect on the use of video to help sell the product. User Product Reviews/Comments: Research shows that these work,...

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1. Tips for cart abandonment emails

   Cart abandonment is a loss of opportunity and loss of sales for e-commerce businesses. What do you do for abandoned carts? You must, if you are not doing anything. Send me my commission for the added sales you will get, if you start acting on the abandoned carts. Here are few tips and observations; Send email to...

2. What is Payment Gateway?

   Payment Gateway: A payment gateway is a service that approves the payments for Ecommerce Store, Online Retailers and Service contributors. It is the equivalent of a physical point of sale terminal located in most retail outlets. Payment gateways protect credit card details by encrypting sensitive information, such as credit card numbers, to ensure that information...

3. Benefits of Using Magento Open Source Shopping Cart Software

   There are a number of open source e-Commerce solutions such as PrestaShop, VirtueMart, osCommerce, Zen Cart, X-cart and so on. But Magento has become one of the most frequently used open source solutions. This is due to several reasons; firstly it has user friendly interface and enormous usability that can suit all online store owners’...

4. Essential Tips for Online Retailers

   If you are an online retailer you no doubt will be aware of the value of marketing your website in the correct way to drive sales and loyalty. However there are several simple ideas that are overlooked when it comes to marketing your business in the minds of your user. Focus on Customer Service: By providing...

5. Google in talks with retailers for ONE Day delivery service to take on Amazon

   In another foray into commerce, Google is working on a delivery service that would let people order items from local stores on the Web and receive them at their homes or offices within a day. The service is in an early testing phase, and it was described by three people briefed on the project who...

6. 50% Of eCommerce Site Visitors Are Logged In To Facebook

   eCommerce sites should consider how they can personalize their sites using Facebook data, as a new study shows 50% of visitors to ecommerce sites are currently logged in to Facebook. Using Facebook social plugins and Connect integrations, sites can leverage Facebook data to show visitors what friends bought or shared, what products relate to their...

7. E-Commerce Site Design Tips

   Following these basic guidelines will help make your site not only attractive, but also easy for customers to use - and that means easy to buy from you. 1. Carefully research your own favorite e-commerce sites. Creatively adapt the most compelling marketing and design techniques to enhance your site's effectiveness. 2. Your home page is your site's...

8. Dos and Donts in E-commerce Web Page Design

   Web design is the backbone of a website. It plays a crucial role in the success of a site. It is also important from SEO point of view. This is the reason why it is of utmost importance to pay proper attention to the design of the site. When it comes to an e-commerce website,...

9. Advantages of Paypal

   PayPal is an e-commerce business allowing payments and money transfers to be made through the Internet. PayPal serves as an electronic alternative to traditional paper methods such as checks and money orders. Easily accept online payments Immediate and convenient. Payment is deposited directly into the seller's account. No need for customer to have a PayPal account Send money to anyone...

10. India has 65 Million Active Internet Users; Number of Online Shoppers up by 70% YoY: Juxt

    According to India Online Landscape 2011 study by Juxt, the number of active internet users in India stand at 65 million, recording a 28 per cent rise from 51 million last year. The study also revealed that India has 61 million ‘regular’ users with 46 million urban and 16 million rural users. "4 out of 5 internet users ‘shop’...