What is e-marketing, Why internet marketing is better?
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E-marketing is the process of marketing the brand / product using the modern communication technologies like internet. E-marketing comprises all the activites conducts via web (www) to improve the business. E-marketing is not expensive. we mostly meet people or sale via internet (email, chat, forums, etc..)
- Global Reach
- Excellent Interactivity : More communication channels like blog, forums etc..
- Transparancy : No hiding everything on internet for future references.
- Immediate Impact : Whatever happenings in internet is immediate like posting advertisements, searching resources, etc..
- Wider Market Access : Global market.
- Virtual Network : Formed by participants in the global supply chain.
Growth of Internet Business in India
Internet marketing has been increasing around in India since last 5 years. However, e-commerce has picked up only recently and Online Marketing is slowly growing up in India too. Currently, most of the business people were doing their business through online due to more technology development and internet users across the India.
Day by day, online shopping is truly catching on in India, traditional brick and mortar stores are also getting the hand of doing business online. The trends demonstrate that traditional stores will keep on doing sufficient business while the online stores increase their virtual presence on the internet.
The internet is also proving to a boon in disguise for many small and medium enterprises, which are joining hands with major Indian online portals to display their products and advertise their services. Internet Marketing is one of today’s fastest growing marketing opportunities. With the use of today’s Internet Marketing medium one can open doors to potential client who will be able to search and seek your website through the use of Search Engines.
About Smart e-Commerce
Smart e-Commerce is the Blog from Embitel which will provides the latest trends, information, Trends and strategies about e-Retail Solutions, e-Commerce, Social Media Optimization, Blog Marketing, Online Seminars, Search Engine Optimization, Google Rankings and e-Marketing Solutions in India, Germany, UK, Nordic, Australia, Norway, Sweden, Denmark and Finland.
Recent Post
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e-Commerce Information
- Webinar on Mobile Commerce for RetailersWith number crossing more than 4 billion mobile phones in the world, mobile commerce has the potential to be next big thing. This also means that the mobile penetration is much more than PC or any other popular media. Embitel Technologies India Pvt Ltd believes in staying in sync with time with sight set on [...] […]
- Google Analytics Announces Weighted SortingGoogle Analytics has announced a new sorting algorithm called weighted sort which weights the sort by the number of data points, getting rid of all those annoying 1 visit = 100% bounce rate visits. To make this easier to understand they have given some examples In their post on the Google Analytics Blog. When you have a [...] […]
- What is M-Commerce?M-Commerce (Mobile Commerce) refers to access to the internet via a mobile device, such as a mobile phone or a PDA. An m-commerce site is a version of a company’s webpage that is designed to fit within the constraints of a mobile phone or PDA. (For more information on what makes a site m-commerce friendly [...] […]
- Mistakes in Writing the Press Release ContentCreating a press release for a campaign or assignment requires thought and preparation, without the core fundamentals your release may end up right in the trash folder of your recipients email. A well-written press release can be an invaluable asset to your company and the success of the content within the release you're trying to [...] […]
- Google Penalizes Adwords Ads with Poor CTRGoogle penalizes Adwords ads with poor click through rates. If your ad is not generating clicks, it's making it more expensive for you to advertise. Discover how to improve the click through rate of your ads. Your Adwords ad is sales copy. You are attempting to persuade a potential consumer to make a decision based on [...] […]